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Sensodyne Pronamel Gentle Whitening Toothpaste, 75 ml

Dentists are increasingly worried that the acids in your everyday diet, such as fruit, fizzy drinks and even wine, can cause acid wear. These acids soften your enamel, over time, making it thinner, weaker and discoloured. Dentists recommend Pronamel toothpaste. It's formulated to protect teeth from the effects of acid wear, as it re-hardens and strengthens your enamel every time you brush. It's a daily toothpaste: It cleans and freshens plus helps you to keep your teeth healthy and strong.


Aqua, Sorbitol, Hydrated Silica, Glycerine, Potassium Nitrate, PEG-6, Cocamidopropyl Betaine, Aroma, Titanium Dioxide, Xanthan Gum, Sodium Saccharin, Sodium Fluoride, Sodium Hydroxide, Limonene, Contains: Sodium Fluoride 0.315% w/w (1450 ppm Fluoride) and Potassium Nitrate 5% w/w.


Apply at least a 1-inch strip of the product onto a soft bristle toothbrush. Brush teeth thoroughly for at least one minute, preferably after each meal or at least twice a day (morning and evening) and not more than three times a day or as recommended by a dentist or physician. Make sure to brush all sensitive areas of the teeth. Minimize swallowing. Spit out after brushing.

Safety Warning

Always follow the label directions: Brush twice a day and no more than three times, minimise swallowing and spit out.

If irritation occurs, discontinue use. Sensitive teeth may indicate an underlying problem that needs prompt care. If symptoms persist or worsen see your dentist. Keep out of reach of children. Not for use by children under 12 years of age unless on advice of a dental professional or doctor. The ends of this carton have been glued down. Do not use if the carton ends are open.

Why Pronamel?

Acid erosion can threaten the long-term health and aesthetic appearance of your teeth, therefore it's important to know how to protect your teeth from its irreversible effects of acid erosion.

Pronamel is specially designed to help re-harden precious, acid-softened tooth enamel. With a low-abrasive pH neutral formulation, Pronamel toothpaste helps protect your enamel while you brush your teeth.

tooth oral care sensodyne pronamel

Unique Formulation

Using its unique optimised-fluoride forumulation, Pronamel toothpaste strenthens teeth by re-mineralising weakened enamel, penetrating deep into the tooth.

Whilst non-optimised toothpastes contain ingredients which inhibit the uptake of fluoride, Pronamel instead utilises a unique optimised fluoride formulation that is engineered to lock in minerals and maximise the rehardening or acid-softened enamel.

pronamel enamel care

Daily Enamel Protection

With twice daily brushing, Pronamel therefore helps to:

Rebuild enamel strength for strong white teeth

Protect against acids

Protect against cavities

Keep your teeth and gums healthy

Cleans and freshens your mouth

pronamel teeth enamel sensodyne

Expert Recommended

Pronamel is developed with dentists to rebuild enamel strength for strong white teeth*.

*with twice daily brushing.

Sensodyne Pronamel Gentle Whitening Toothpaste, 75 ml

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